social media Archives - Financial Mirror

Is social media the be-all and end-all of marketing?

What should marketing professionals look out for in the Digital Era With the rise of social media and artificial intelligence, it’s easy to see why marketing pros are obsessed with digital

2nd June 2024

Comment/Cyprus/Guests/Life & Society

Samsung FB fan page more popular than Ronaldo, Real Madrid, Coca-Cola

Besides commanding a massive 24% share in the worldwide smartphone market, South Korean tech giant Samsung also dominates social media, with more fans than some of the world’s most famous brands and

13th February 2024

Companies/Markets/World

TikTok downloads surge 770 mln in Jan-Sep

Even six years after its launch, TikTok’s popularity hasn’t faded a bit. On the contrary, the popular video-sharing app is on track to hit a new record, seeing more downloads than in

1st November 2023

Companies/Markets/World

Satire has a voice

There seems to be a fine line between speaking the truth, no matter the cost, and stretching it (or covering it up) to accommodate one side’s argument. This is best seen on

13th August 2023

Cyprus/Editorial

Mobile apps to pass $500 bln in 2024

Mobile app developers grossed $428 bln last year, with people worldwide making over 235 billion downloads, with global app revenues and downloads more than doubling over the past five years. In 2023,

20th February 2023

Business/Life & Society/World

What happened to the Metaverse?

We are relentlessly told that the future is digital, and if we don’t upskill to compete online, we will die with the dinosaurs. Global tech firms were taking over the world, making

13th November 2022

Comment/World

TikTok is highest-grossing social app with $2.5m daily revenue

Short video-sharing platform TikTok now ranks among the social media apps generating the highest revenue, building on its recent global success. Data suggests that TikTok’s revenue also highlights the app’s position as

27th October 2022

Companies/Life & Society/Markets/World

Internet banking, social media use above EU average

Cypriots buy fewer goods online than their European counterparts but use internet banking and social media much more. Some 54% of the Cyprus population and 67% of the EU (16-74 years old)

25th October 2022

Cyprus/Europe

Facebook losing popularity in Europe

While Facebook’s active user base continues growing on a global scale, the world’s largest social networking platform seems to be losing ground in the European market where monthly active users plunged by

6th September 2022

Companies/Life & Society/Markets/World

Man United is ‘most valuable’ social media brand in PL

Manchester United is the most valuable social media brand in the English Premier League, according to a recent study by sports news site Sportslens. The club boasts a global following and has

28th July 2022

Life & Society/World