Areeba launches Mobile TV in Cyprus

…investments reach CYP 50 mln, market share at 12%

Areeba, Cyprus’ alternative mobile phone network announced the official launch of Mobile TV in Cyprus with the offering of the local content from Sigma and ATN1 TV as well as Euronews. During the launch period, Areeba subscribers have access to the service for as little as CYP 5 per month.

Basel Jamaleddine, Areeba Deputy Managing Director said during the official launch presentation held in Nicosia that the Areeba Mobile TV service transforms the mobile phone into a mobile TV, enabling subscribers to watch the news, get sports updates, and catch favourite shows wherever they are.

“The Areeba Mobile TV service is live TV — the same broadcast and premium channels you watch on your television at home are now available on your mobile phone, “ said Jamaleddine adding that Sigma and ANT1 are only broadcasting their local programmes and content.

Massive investment

Areeba has invested CYP 50 mln into the Cyprus economy as it expands its network and may well be chartacterised as one of the biggest foreign investors in Cyprus. Jamaleddine said despite many difficulties and obstacles (probably referring to CYTA), Areeba had managed to win a respectful 12% of the mobile telephony market in Cyprus and has been the company with most of the innovative products and services.

“We were the first to offer 3G network in addition to many other novelties first introduced here that have been warmly embraced by the Cypriot public,” said Jamaleddine who promised more pleasant surprises in future.

How to get the Areeba Mobile TV service

In order to obtain the Areeba Mobile TV service you need to be an Areeba subscriber on contract or pay-as-you-go. Mobile TV settings will be inserted on your handsets at all Areeba shops. Once settings have been successfully installed, subscribers will be able to browse Mobile TV portal through the handset browser.

Mobile TV may be viewed over the 2.5G (GPRS) or 3G (UMTS) technologies.

Compatible handsets include most of Nokia and Sony Ericsson 2G and 3G.