A new coffee experience awaits coffee lovers all over Cyprus with the launch of a full range of hot and cold CHINO coffees for the home.
The CHINO brand name, launched 15 years ago, is well established and the ICED CHINO products, currently available at kiosks and bakeries, are a firm favourite with coffee drinkers.
Now coffee fans can enjoy FILTER COFFEE, PRALINA FILTER COFFEE, ESPRESSO, INSTANT COFFEE and CAPPUCCINO in the comfort of their own home and according to their own taste.
The campaign to launch the new CHINO coffee range, builds on the strong connection already felt between the CHINO brand and its’ customers and stays true to the concept of enjoying and indulging in ‘CHINO moments’. Life is about remembering to share and experience special moments with special people. And with this in mind, “People should fall in love with their eyes closed” is the slogan of the new campaign, launching this month.
Each of the new coffees is unique in its’ own way. The new Espresso coffee is great for coffee addicts that love their coffee strong and rich. The perfect kick start to the day or boost for a big night out and also a great option for those late night study sessions.
The Instant coffee (freezedried) is the perfect choice for a quick morning wake up to start the day. High quality coffee, just as you like it; with or without milk, with or without sugar… The Instant coffee (agglomerated) is best suited to frappe lovers to enjoy at any time of the day now that the weather is warming up!
The classic Filter is the coffee for company. Perfect for rounding off a dinner party or ideal for a night in at home with friends. Filter pralina is the ultimate aromatic coffee for those moments of indulgence, maybe this one is just too good to share?
To celebrate the launch of the new family of CHINO products and to give as many people the chance to try the new coffees, a Facebook competition will run for 4 weeks from 8th April 2014 (www.facebook.com/chinocy). Participants need to race against the clock to ‘SPOT THE DIFFERENCES’ from a series of images and have the chance to win top of the range coffee machines and CHINO coffees for a whole year!
CHINO’s new range of products is already available at hypermarkets, supermarkets and smaller outlets, as well as being served in bars, coffee shops and restaurants Cyprus-wide. The new coffees are distributed exclusively by LaikoCosmos Trading Ltd.
