DigiPhoto, the Gulf region’s leading souvenir imaging service provider, has opened its Entertainment Imaging centre at the new Toys’R’Us outlet in Dubai Festival City, providing kids and adults alike an unforgettable shopping and leisure experience. The new DigiPhoto centre is part of an ongoing program to enhance the company’s market presence by creating strategic partnerships with prominent brands throughout the UAE.
Through DigiPhoto’s facility, Toys “R” Us visitors can immortalize memorable moments instantly as they wander around the store’s 45,000-square feet of toys, games, theme zones and a host of other fun-filled features – all without having to worry about when, where or who’s taking the pictures.
DigiPhoto provides extra value to the shopping and leisure experience of Toys “R” Us visitors by offering hassle-free photo services through its mobile team of professional photographers scattered in key locations. DigiPhoto has also established a dedicated area open daily for guests to get photographed with the towering Geoffrey the Giraffe, while there are also murals of favourite characters such as the Transformers, Disney Princess, Spiderman and others, specially made for photo opportunities with kids.
Utilizing patented Kodak Entertainment Photo Experience high-performance imaging software, DigiPhoto guarantees that all souvenir photos are produced in the highest quality and are printed  within 17 seconds. The digital shots taken by the roving photographers are transmitted electronically to the DigiPhoto imaging centre located inside the store, where clients can select the shots they want and customize the prints.
“Guests don’t have to ask strangers to click their photos or worry about forgetting to bring their cameras along. They just have to enjoy each moment of their visit and we’ll take care of all their photo-servicing needs,” said K.S. Ramakrishnan, Director, DigiPhoto EIS.
DigiPhoto has received encouraging feedback from visitors since operations began during the official public opening of the new Toys “R” Us outlet on July 5. With the Dubai Summer Surprises (DSS) 2007 in full swing, DigiPhoto expects to accommodate more clients over the next few months as families and holiday travellers flock the mega toy store.
DigiPhoto has also set up similar EIS facilities in
