Pantech mobile aims to be among top five in France

Pantech Group, the number two mobile phone company in South Korea, has ambitious plans to build market share and increase sales in France, one of Pantech’s strategic handset markets in Europe, through aggressive brand development initiatives and supply partnerships.

The company aims to become one of the top five most popular handset brands in France by the end of 2008.

Bells Kim, General Manager, Pantech France, said: “By supplying handsets through major operators, we can reinforce our market growth in France and support our brand development in other markets”.

Pantech already supplies phones to shops of SFR, the second largest mobile operator in France, and has just diversified its distribution channel through a partnership with another leading mobile operator, Bouygues Télécom. Also, Pantech is in negotiations with other operators and open market distributors to increase its sales volume.

Pantech plans to actively market its clamshell PG-3500 model. The slim, compact model, to be supplied to Bouygues Télécom, has a range of fun multimedia applications, including a 1.3 mega pixel camera, MPEG4 camcorder, and MP3 player supported by an external memory. The phone also features wireless Bluetooth technology/USB function and JAVA.