Amricon enters Egypt, Jordan in strategic expansion plan

Amricon, a leading information security and smart solutions provider in the Middle East, has announced its entry in Egypt and Jordan as part of its strategic expansion plan in the region. Leading IT solutions distributors Phoenix Computers in Egypt and Open Source Solutions in Jordan have joined the extensive channel distribution network of the Dubai-based company, which recently announced its plans to expand in North America.

Phoenix Computers and Open Source Solutions, which will offer clients the entire range of Amricon’s information security and smart solutions, are expected to boost Amricon’s market reach in their respective countries.

“The Egyptian and Jordanian markets present high potential for the company’s solutions. Our tie-up with established companies provides us with a unique opportunity to meet the rising market demand in those two countries for solutions that address security and business processes such as ours,” said Mohammad Jarrar, Managing Director, Amricon.

Phoenix Computers is a subsidiary of Saudisoft and has established a firm foothold in the Egyptian market since its inception in 1987. It has formed alliances with leading providers such as Epson, Epson Retail Tech, Output Technology, Saperion, Seiko Precision Inc., Acer, Fujitsu, Tally Genicom. Saudisoft is a market leader in IT, localization services and document management solution in the Middle East.

Open Source Solutions is a recognized provider of professional services in IT solutions consulting, software and security and is reputed in the Jordan market for its high quality standards and comprehensive offerings.

Further to its expansion plans, Amricon recently collaborated with Phoenix Computers to highlight its anti-counterfeit and bounced cheques solution called SMART Cheque in a major banking conference held on March 13 at the Chamber of Information Technology & Commerce in Egypt. Amricon will also be a silver sponsor for the upcoming Cards Asia 2007, Asia’s most influential cards exhibition and executive forum, which gathers senior audience from various industries to be held on April 25-27 at Suntec, Singapore.