March 8, 2013 10:13 UTC

Research and Markets: New Product Opportunities for Healthy On-the-Go Snacks in the UK

DUBLIN--(BUSINESS WIRE)-- Research and Markets (http://www.researchandmarkets.com/research/v6rmqg/new_product) has announced the addition of the "New Product Opportunities for Healthy On-the-Go Snacks in the UK" report to their offering.

As consumer lifestyles become more fluid, on-the-go innovation has become more important. This is particularly true for retailers as they look to grow their c-store operations to capitalize on changing consumer behavior. The products on offer now play a key part in driving the growth of the convenience retail sector. Other factors include merchandising and the retail environment itself.

- UK-specific data, highlighting the potential opportunities.

- Best-in-class healthy on-the-go innovation from around the world, highlighting how to best capitalize on these trends in the UK.

- The innovation examples included in this report are very much located at the confluence of these two mega-trends.

Health has emerged as a key driver of innovation in the last couple of years. There remains, however, a considerable gap between those that are interested in healthy products and those that actually buy them, especially in the functional health space.

There are numerous ways of conferring a healthy halo on on-the-go products, and this report highlights three of them by looking beyond the UK. They are: new product formulations such as the inclusion of chia seeds; liquefied snacking products; and new pack formats to encourage portion control.

Consumers are deriving a similar proportion of their snacking calories from beverages, as from food. Health-focused beverages are now key.

- What are chia seeds? What are their health benefits? How can they be incorporated into healthy on-the-go innovation?

- How have brands dovetailed with the on-the-go trend? What role has new packaging played? What is the future potential for liquefied snacks in the UK?

- Packaging and portion control: how can beverages be better apportioned to temper consumption?

For more information visit http://www.researchandmarkets.com/research/v6rmqg/new_product.

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Snacks and Confectionery


Source: Research and Markets