DUBLIN--(BUSINESS WIRE)-- Research and Markets (http://www.researchandmarkets.com/research/2c3mnz/ice_creams_and) has announced the addition of the "Ice Creams & Frozen Desserts Market Update 2014" report to their offering.
This Market Update covers the UK ice cream and frozen desserts industry. The report provides detailed market size figures and forecasts from 2009 to 2018 and considers current trends and issues.
Ice cream is by far the largest sector, with a market share of around 80% and growing. While the sector suffered during the wet summer of 2012, sales boomed following the summer of 2013. The ice cream sector can be divided into two major subsectors: the take-home subsector and the wrapped impulse subsector. Value growth in the take-home subsector has been driven by premium and luxury products, while the wrapped impulse subsector capitalised on the heat of last summer. Frozen desserts is a much smaller sector and displayed more modest year-on-year growth. Own labels have a presence in both categories, but have a greater share in frozen desserts than in ice cream.
The economic crisis, wage stagnation and job insecurity have changed UK buying habits. Although this has caused some consumers to cut luxuries, such as ice cream and frozen desserts, from their shopping lists, financial troubles have also supported sales of premium goods. Many consumers can no longer afford to eat out, but the consequent savings they make by not doing so mean they are able to purchase luxury food and drink to eat at home. Ice creams have benefited more from this trend than the sector for frozen desserts, which has had to compete more directly with the successful chilled desserts category.
Other emerging trends within the sector include the popularity of mini-sized and shareable products, and the return of some retro' products, seeking to tap into adult nostalgia. Changing attitudes to health and the environment are also shaping new product development (NPD) within both sectors. There are opportunities in the organic, free-from and low-sugar categories, as well as driving a greater emphasis on sustainable production.
Over the next 5 years, growth is predicted for both sectors, with ice cream expected to gain yet more market share from frozen desserts. Although not unchallenged, the ice cream sector in particular is resilient and robust. Its wide range of products means that they offer a treat for almost all tastes and budgets.
Key Topics Covered:
Strengths, Weaknesses, Opportunities and Threats
- Fredericks Dairies Ltd
- General Mills UK Ltd
- Mars Chocolate UK Ltd
- R&R Ice Cream UK Ltd
- Unilever Plc
For more information visit http://www.researchandmarkets.com/research/2c3mnz/ice_creams_and
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Source: Research and Markets