BEIJING--(BUSINESS WIRE)-- The Third Beijing International Import Food Expo will be held at Beijing Exhibition Center on July 4-6, 2014. The event is jointly organized by China Chamber of International Commerce (CCOIC) and Beijing Zhenwei Exhibition Co. Ltd. (Zhenwei Exhibition), under the theme of “Share the Global Taste”. Covering an area of 10,000 square meters, it is expected to attract approximately 260 international food enterprises from more than 30 countries and regions, including the US, France, Spain, Italy, Germany, Australia, Japan and Korea.
Statistics released by a renowned international research institution show that 24 percent of Chinese consumers would purchase imported food. According to US Association of Food Industries, China is expected to become the world’s largest consumer of imported food in 2018.
According to Xiong Xunlin, Deputy Secretary General of CCOIC, the Expo complies with China’s current demand for transformation of economic growth mode, adjustment of the economic structure, expansion of domestic demand, and acceleration of industry and consumption upgrade. China used to focus on export only, but now import is gaining in importance. Import is expected to play the role of balancing the macro-economy and adjusting the economic structure, and expansion of import has been part of the state strategy.
The organizers of the Expo boast data of at least 200,000 professional visitors, covering China-based buyers, import and export trading firms, food agents, dealers, supermarkets and high level clubs, among others. In addition, CCOIC and Zhenwei Exhibition will invite a huge buyer delegation, which will be a highlight of the Expo.
The Expo provides a platform for international food enterprises to tap into China’s market more efficiently and promptly, expanding business to the world’s largest consumer market.
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Source: Beijing International Import Food Expo 2014