Cyprus & World News

Heinz infant feeding: Award for successful presence in the Cypriot market

30 April, 2014

Following on from just a few months of dynamic presence in Cyprus, the Heinz Infant Feeding series of children’s food by H.J Heinz managed to proudly claim an award at the IN Business Grocery Retail Awards, distinguished among many other consumer goods (FMCGs) that have excelled in the past year.

The first IN Business Grocery Retail Awards saw all healthy forces distinguished for their excellent performance on the domestic retail market rewarded. The particular success of the Heinz Infant Feeding series in Cyprus can be attributed to the high quality of the products which, in response to the expectations and needs of the general public, have received wide acceptance in an era of reduced consumer purchasing power and an overall shrinking FMCG industry.

The Heinz Infant Feeding series in Cyprus consists of specially formulated infant foods without added sugar and artificial colors or flavors, enriched with iron and other essential minerals. The leading products are distinguished for adhering to strict quality standards, coupled with great safety and nutritional value, making them ideal for the proper development of a child.

The Heinz Infant Feeding products by H.J. Heinz have been represented and distributed since January 2013 by Kean Soft Drinks Ltd, following a thorough market assessment and an analysis of the prospects for the products on the local market. The representation of the H.J. Heinz Company in Cyprus by KEAN Soft Drinks Ltd includes the promotion, sale, distribution and support of Heinz products in Cyprus.